True 360° view around customers

Objectives & context

  • Build a 360° view around customers: Fusion of internal databases: crm (customers, meeting, sales organization), organizations, revenue, transactions.
  • Identify sales opportunities: Benchmark competitors’ performances to identify opportunities.


  • Build a complete network that enables users to navigate each node & view at 360°
  • 3 AI bricks: Datafusion, graph database, search


  • Capability to understand coverage, best path to reach a customer, product/revenue gap for a customer
  • 2M€ saving: Data cleansing only